Interim CMO
An experienced CMO inside the business during a transition, transformation, or demanding period of growth.
Bring us the problemFor ambitious, founder-led companies ready to strip away what's getting in the way.
Tech & Marketing, stripped down to what moves the business.
NKD/CMO brings marketing leadership, technology and specialist execution together around what the business actually needs. We clarify the position, identify the right move and build the systems, experiences and tools required to make it happen.
Ways we lead
Explore what we doFractional CMO
Senior marketing leadership on an ongoing basis, without hiring another full-time executive.
Strategic engagement
A focused piece of work tied to one important business objective.
The real problem
More marketing is rarely the answer.
Most growing companies do not have an effort problem. They have a clarity problem. Strategy lives in one place. Execution lives in another. Vendors optimize their own piece. The founder becomes the person holding it all together.
That is expensive. It is slow. And it makes good work harder to recognize.
Why NKD
Nothing useful happens until the truth is visible.
NKD means naked. Not exposed for attention. Stripped down to the truth. We remove the noise, surface what is working, confront what is not, and give the business a position it can stand behind with confidence.
Vulnerability
Truth
Clarity
Confidence
Momentum
One accountable operating model
Senior leadership without another disconnected layer.
We decide what matters, assemble what the work requires, and stay close enough to make sure it gets done.
CMO leadership
Positioning, priorities, investment, and the decisions that align the room.
Specialist execution
The right creative, digital, technical, and growth talent for the work at hand.
AI-supported systems
Useful intelligence, quicker feedback, and systems that help the team improve.
Bring us in when
The business has outgrown the marketing around it.
- The company has traction, but the story has not caught up.
- Marketing is busy, yet the priorities remain unclear.
- Too many vendors are producing activity without shared accountability.
- A new market, product, acquisition, or leadership moment has raised the stakes.
- AI is everywhere in the conversation, but nowhere in the operating model.
The NKD method
See clearly. Decide sharply.
Move together.
Strip it down
Get underneath the inherited assumptions, scattered data, and polite explanations.
Find the move
Identify the decision with the greatest business consequence.
Build the system
Align positioning, talent, channels, technology, and measurement around it.
Create momentum
Stay accountable, learn quickly, and keep the whole system moving.
Applied intelligence
AI should make the company more capable.
We use AI where it helps the team understand more, make a better decision, remove repetitive work, or improve the customer experience. That might mean making the company easier for machines to understand, finding a pattern people missed, fixing a workflow, or building a tool that gets better with use.
The tool is never the strategy. Context, judgment, and accountability come first.
Eitan Braverman · Founder + Interim CMO
A builder who happens to be a marketer.
Eitan has spent his career working where strategy, technology, creativity, and execution collide. He is usually called when the problem is complicated, the opportunity is hard to articulate, or the business needs someone who can see the system and still get close to the work.
Foresight. Creativity. Technical fluency. Directness. Forward motion.
View Eitan on LinkedInSelected career experience and current transformation work. Full context and attribution appear with each story.
The pattern in the proof
Different years. Different businesses. The same pattern.
“He has the grit of a builder, and his creativity makes him masterful at telling the story of what he’s building. Perhaps even more impressive is his ability to help other builders, founders, and teams tell their stories. Complex problems and markets are Eitan’s specialty.”Nick Scahill
Director of Growth & Development
“From the beginning, Eitan brought valuable perspective to what was a fairly complex project. We operate multiple businesses and product lines, and he helped us think beyond simply updating a website. … That level of interaction gave me a strong appreciation for his creativity, responsiveness, and ability to keep a complicated project moving forward.”Stephen Hadwin
President, IMTEC Corporation
“Eitan brings a rare combination of creativity, energy, and strong commercial thinking. He quickly understands the audience, identifies what can actually move the needle, and turns creative concepts into actionable strategies.”Andrew Zupko
CEO & Co-founder, AISAR Radar Mesh · Founder, Talan.tech
Before we begin
Questions leaders ask before bringing us in.
What is NKD/CMO?
NKD/CMO gives leadership teams an experienced CMO backed by the specialists needed to do the work. We connect positioning, brand, digital experience, commercial systems, and applied AI around the needs of the business.
When should a company bring in NKD/CMO?
Bring us in when growth has stalled, the story no longer fits the company, execution has become fragmented, a new market or product raises the stakes, or AI needs to move from conversation into the way the business works.
How do engagements work?
We work as an interim CMO, a fractional CMO, or through a focused strategic engagement. The structure depends on the moment, but senior accountability remains constant.
What can NKD/CMO build?
The work can include positioning, go-to-market strategy, brand systems, websites, digital products, prototypes, CRM and revenue workflows, content, campaigns, measurement, and practical AI tools.
Where does AI fit?
AI is treated as part of the business, not a detached experiment. We use it to improve discovery, decisions, customer experiences, knowledge, workflows, and the company’s ability to learn.
What kinds of companies do you work with?
We work best with ambitious companies whose leaders know something important needs to change, but need help identifying the right move and getting it done.
Start with the truth
What is the move your business needs to make next?
Tell us where the business is going, what is getting in the way, and why it matters now.